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Category Archives: Mobile

SNCR Senior Fellow Lubetkin co-authors podcasting book with Toronto podcasting pioneer Donna Papacosta

Two of the pioneers in podcasting have joined forces to co-author The Business of  Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional, which focuses on the business aspects of producing audio programs for the Web. The book … Continue reading

Announcing A Coalition for Secure Digital Media – Please Join Us!

Over the last two years, the world’s most trusted news organizations, digital media companies and social media platforms have been repeatedly infiltrated by hackers who have posted fake and misleading news and offensive and inflammatory content on news outlets’ social … Continue reading

Ingrid Sturgis on Mobile Banking Adoption in the U.S.

The SNCR Fellow of the month is Ingrid Sturgis. Ingrid is an Assistant Professor in the Department of Media, Journalism and Film at Howard University. Ingrid joined the Fellowship program in 2011 and she is currently researching mobile banking adoptions … Continue reading

Adding Classic Structure to New Media

New developments and expansion always bring wild experimentation and change. Though social and now mobile media have become more familiar, communicators struggle with these channels within the marketing context. Integrated multichannel marketing communications remains the key to successful deployment of … Continue reading